Wellness Business Breakthrough | How to Market & Build a Successful Practice
Proven strategies to help you grow a healthy practice
Category: Management & MarketingMassage Marketing | Feeling Trapped, Used & Unappreciated? Well What Are You Going to Do About It?
Tim Cooper | Massage Business & Marketing Coach
Feb 13 2016
What do you do when you feel like you're totally being taken advantage of by the management? They continue to give your time and services away for free or cheaply and take no notice of your pleas for change. Well 9 times out of 10 it's time to leave th...
Massage Business Management | How to Fill Your Business with Clients Who Respect and Appreciate You
Tim Cooper | Massage Business & Marketing Coach
Jan 31 2016
How do you handle no-shows and habitually late clients? Do you just let it ride or do you take action to stop this type of inconsiderate behaviour?
What about those clients who may be looking for a little more than massage? How can you reduce the chan...
Massage Marketing | Stop Assuming That Everyone Knows What You Do
Tim Cooper | Massage Business & Marketing Coach
Jan 17 2016
In this episode I discuss the importance of communicating exactly what type of massage you do and the tangible benefits your treatments bring to your clients.
Simply stating that you're a 'massage therapist' doesn't do you or your prospective client a...
Massage Marketing | The Importance of Keeping in Contact with Your Massage Clients
Tim Cooper | Massage Business & Marketing Coach
Jan 10 2016
What's the first thing that comes to mind when someone tells you that to succeed in your massage business you have to have a website? If you're like a lot of my massage friends then I'm sure that statement would make your blood run cold.
The truth is ...
Massage Marketing | Don’t Become the Massage Martyr
Tim Cooper | Massage Business & Marketing Coach
Dec 20 2015
How many times have you heard or used the phrase, “Oh well, I'm not in massage for the money”, or “You'll never make money with massage”?
The point is this just isn't true.
Many massage therapists believe just because they hav...
Massage Marketing | If You Do This Your Massage Business Will Fail
Tim Cooper | Massage Business & Marketing Coach
Dec 06 2015
If you simply follow what the majority of massage therapists do when setting up their business and marketing plan then there is a fair chance that like the most of them you will be out of business within 5 years.
Before you even look at what you are g...
Massage Marketing | The Most Important Mindset Shift You Need To Make For a Successful Massage Business
Tim Cooper | Massage Business & Marketing Coach
Nov 28 2015
If what you're doing to build your massage business isn't working, then it stands to reason that something has to change.
In this episode I discuss what is probably one of the most important mindset shifts a massage therapist must make in order to tur...
Massage Marketing | Avoid This Marketing Mistake at All Costs
Tim Cooper | Massage Business & Marketing Coach
Nov 22 2015
This episode may sound like a bit of a rant because today I'm talking about my pet peeve - using heavily discounted massage as a marketing strategy.
There are big dangers when a clinic depends on this strategy and in fact I call it 'Death by Discount'...
Massage Marketing | What Are You Famous For? | Establishing Your Massage Identity
Tim Cooper | Massage Business & Marketing Coach
Nov 22 2015
Before you can start to prepare your marketing material you have to clearly identify the services you offer and the benefits you bring to your prospective clients.
To be truly successful it's not good enough to simply list your qualification and the t...
Massage Marketing Coaching | About Tim – My Journey So Far
Tim Cooper | Massage Business & Marketing Coach
Nov 21 2015
In this episode I tell my story of where my journey has led me. From my experience working in elite sport to a struggle that almost had me leaving the massage industry.
After studying and applying some very simple marketing strategies I have turned my...
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